What the shop needs, plus analytics and ads if you agree.

1The short version

Some cookies keep the shop working: your cart, the checkout, signing in and safe payment. Those are always on, because without them nothing can be bought.

Two kinds are optional, and each needs your agreement. Analytics shows us which pages help people. Marketing lets Meta tell us which of our ads bring visits and orders. Nothing is sold on, and if you say no, neither is switched on.

You can change your cookie choice at any time, from this page or from the footer of any page.

2What a cookie is

A small text file a site stores in your browser so it can recognise the same visit from one page to the next. Without them a shop cannot remember what is in your cart when you move to the checkout.

This page also covers similar technologies such as local storage, which some parts of the site use to remember small preferences on your own device.

3Cookies the shop needs

• woocommerce_cart_hash, woocommerce_items_in_cart. Remember what is in your cart while you look around. Until you close the browser.
• wp_woocommerce_session_*. Keeps the cart and the checkout attached to you, so the order that arrives is the one you built. 2 days.
• dt_cart_n. Carries how many items are in your cart, so the basket icon is right even when the page came from the cache. 7 days.
• wordpress_logged_in_*. Set only if you create an account, so your downloads stay where you left them. 14 days.
• __stripe_mid, __stripe_sid. Set by Stripe, the payment provider, to spot fraudulent payments. 1 year and 30 minutes.
• dt-consent, dt-consent-m. Remember your answers to this question. Kept in your browser and never sent to us. Until you clear your browser.
• wc_facebook_signals_state. Records whether Meta measurement is held or switched on for your browser, so the Meta pixel stays off until you accept marketing. 1 year.

These are strictly necessary. Blocking them in your browser will break the cart, the checkout or the download links.

4Analytics, only if you agree

• _ga, _ga_*. Google Analytics. Counts visits and shows which pages are useful, using a random ID rather than your name or email. Set only if you accept analytics. 2 years.
• _clck, _clsk. Microsoft Clarity. Records how pages are used, where people scroll and where they get stuck, so we can fix what is confusing. Set only if you accept analytics. 1 year and 1 day.
• sbjs_*. WooCommerce order attribution. Notes which link brought you here, so an order can be matched to where it came from. Set only if you accept analytics. The length of the visit.

Google Analytics tells us, in aggregate, how many people visit, which pages they read and roughly where they came from. It gives your browser a random ID. It does not know your name or email address, and we do not send it either.

Microsoft Clarity records how pages are used: where people scroll, what they click and where they get stuck, so we can fix what is confusing. It is loaded only after you accept analytics, never before, and it is never used for advertising.

Until you choose, and if you reject, Google Analytics runs in a restricted mode: it sets no cookies and stores nothing on your device, but it can still send Google a basic signal without an ID that a page was viewed, which Google uses to estimate overall visit numbers.

If you accept and later change your mind, turning analytics off removes these cookies from your browser straight away.

5Marketing, only if you agree

• _fbp, _fbc. Meta pixel. Lets Meta tell whether one of our ads led to a visit or an order. Set only if you accept marketing. 90 days.

With your agreement, the Meta pixel and the Meta Conversions API tell Meta when someone arrives from one of our ads, which template they looked at or added to the cart, and whether they bought it and for how much. At checkout this can include your email address, converted into a hashed code before it is sent, which Meta uses to match the order to an ad. We use it to see which ads work and to show them to people likely to want a template. Meta processes it under its own terms.

Until you choose, and if you reject, the Meta script is told not to send anything and not to set its cookies, and any events wait in your browser instead of going to Meta. If you accept later, the events from the page you are on are sent at that moment.

If you accept and later change your mind, turning marketing off removes these cookies from your browser straight away.

6What this site does not do

• No advertising cookies or pixels unless you accept marketing.
• No selling of your data, to anyone.
• Without your agreement, nothing tells an advertiser which job title you looked at or bought.

7Third parties

Stripe, the payment provider, sets two cookies on pages that can take a payment, to detect fraud. They are listed above and are covered by the Stripe privacy policy.

Google provides the analytics and Meta Platforms provides the pixel and the Conversions API. Each works under its own terms, and only in the way described in the sections above.

The site is hosted on a server that keeps short lived security logs, which is not a cookie but is worth naming. See the privacy policy for what those logs contain.

8Changing your mind

Open cookie settings to switch analytics or marketing on or off at any time. Your answer is kept in your own browser, so a different browser or device will ask again.

Every browser also lets you block or delete cookies, usually under privacy or site settings. Blocking the cookies the shop needs will empty your cart between pages and stop the checkout from completing. Browsing and reading will still work.

9Questions

Write to hi@disruptivetemplates.com and we will answer without sending you a diagram of a consent framework.